Job openings for Direct Marketing Associate in Guwahati

- Assist in developing and executing multi-channel marketing campaigns (print, social media, email, events) to raise patient awareness and promote services
- Support campaign planning and logistics, coordinate with internal teams and vendors, and ensure timely execution
- Monitor campaign metrics��e.g., web traffic, conversion rates, social engagement��and generate reports with actionable insights .
- Create and curate content (blogs, patient education materials, brochures, presentations) explaining eye-care treatments, procedures, and hospital services
- Coordinate with design/content teams to maintain consistent brand identity across all patient touchpoints
- Manage social media presence: schedule posts, engage with followers, and track performance metrics
- Conduct market research, analyze eye-care trends, competitor activities, and patient feedback to identify new growth opportunities
- Gather and interpret data, preparing reports on marketing and sales metrics to support decision-making
- Assist in planning and executing events like eye-health camps, hospital open days, webinars, and participation in community health initiatives .
- Coordinate logistics, materials, and collaborations with healthcare professionals, ensuring smooth delivery and follow-up.
- Maintain organized records of all marketing activities, budgets, and timelines
- Provide administrative support: meeting coordination, vendor liaisons, and general marketing operations
- Review all marketing materials to ensure alignment with healthcare regulations, patient privacy laws, and ASG brand standards
- Implement quality checks for content accuracy��especially for medical information��before distribution