Job openings for marketing executive in guwahati

- Design, implement, and manage marketing campaigns to promote the companys printing machines and related services across various channels.
- Develop strategies to increase brand awareness and positioning within the printing machine industry, ensuring alignment with company goals and values.
- Create and manage engaging content for digital marketing platforms (website, social media, blogs, etc.), including product descriptions, case studies, and customer testimonials related to printing machines.
- Conduct thorough market research to identify new trends, customer needs, and competitor strategies within the printing machine industry to refine marketing efforts.
- Identify and generate qualified leads for the sales team through targeted marketing strategies, including email campaigns, social media ads, and other online tools.
- Coordinate and execute product launches for new printing machines or services, ensuring maximum exposure and successful market entry.
- Manage the companys social media accounts, creating a consistent and engaging presence for the brand on platforms like LinkedIn, Facebook, and Instagram.
- Optimize the companys online content for search engines (SEO), ensuring high visibility for keywords related to printing machines and solutions.
- Plan and manage participation in industry events, trade shows, and conferences related to printing technology, showcasing the companys products and services.
- Plan and execute advertising strategies (online and offline), including print ads, Google Ads, and industry-specific media, to drive sales and awareness.
- Work closely with the sales team to ensure marketing strategies are aligned with sales objectives, providing them with marketing materials and insights to support sales efforts.
- Track and analyze the effectiveness of marketing campaigns through KPIs (key performance indicators), adjusting strategies as needed for optimal results.