Job openings for Marketing Manager in Guwahati

- Focus on brand positioning within the construction and infrastructure sector.
- Identify new market segments and business opportunities.
- Drive B2B marketing initiatives to generate qualified leads for commercial, residential, and industrial construction projects.
- Collaborate with the sales team to convert leads into clients.
- Build strategic relationships with architects, real estate developers, and government bodies.
- Plan and manage digital marketing campaigns (Google Ads, SEO, social media, email marketing).
- Oversee traditional marketing channels such as print media, events, hoardings, and expos.
- Maintain a consistent brand image across all platforms.
- Conduct regular market studies to understand industry trends, customer behavior, and competitor strategies.
- Use data to improve pricing, promotions, and messaging strategies.
- Oversee the development of marketing collateral, presentations, brochures, website content, and videos.
- Implement and manage CRM tools to nurture client relationships.
- Monitor client feedback and suggest improvements to services and marketing communication.
- Prepare and manage the marketing budget efficiently.
- Ensure cost-effective allocation of resources across campaigns and platforms.
- Manage and mentor a team of marketing executives, designers, and digital specialists.
- Collaborate with external vendors, agencies, and partners for campaign execution.
- Provide regular performance reports to senior management with insights and recommendations.
- Build and maintain a strong professional network within the construction and infrastructure ecosystem.